Media
Book publishing experts Elizabeth Dougherty and Marisa Solis are sought-after guests on podcasts and televised shows. Bylined articles and excerpts from their book, The Complete Expert-to-Author Guide, appear in national publications and award-winning blogs.
JaneFriedman.com
excerpted chapter on the blog
Jane Friedman, the publishing industry’s most trusted voice for authors, features “What Promise Does Your Book Make?” drawn straight from our book, The Complete Expert-to-Author Guide. This excerpt explains how nonfiction must deliver an emotional payoff, not just information, to serve readers best.
KTVU Fox 2
guest on Mornings on 2 televised show
“Step-by-Step Guide to Publishing a Book” aired on KTVU Fox 2’s Mornings on 2, spotlighting our publisher, Angela Engel of The Collective Book Studio, alongside Elizabeth Dougherty. They offer a practical walkthrough of what it actually takes to get published.
Authors Guild
member spotlight
The Authors Guild is the nation’s oldest and largest professional writers’ organization. Featured as part of its Member Spotlight series, Elizabeth Dougherty discusses procrastination, community building, and her favorite writing advice.
Author Insider
excerpted chapter in the newsletter
Publishing veteran Panio Gianopoulos of the Next Big Idea Club features “How to Get Unstuck and Finish Your Book,” an except from our book, The Complete Expert-to-Author Guide. In his Substack newsletter, we unpack real fixes for procrastination and impostor syndrome—from the Eisenhower matrix to the “act as if” trick that turns doubt into pages.
BookBaby
guest post on the blog
BookBaby—the self-publishing platform that’s helped thousands of first-time authors reach readers in 170+ countries—published our original article “Does Your First Draft Read Like a Monologue?” We reveal why manuscripts fall flat and how treating your reader as a coauthor turns a lecture into a page-turner.
The McCord List Today
with host Rachel McCord
On The McCord List Today, we debunked the “just sit down and write” myth, making the case that pre-writing planning, a strong structure, and organizational tools don't confine creativity, they free it.
Healthy Aging
original article
In “Your Life’s Work Deserves a Book,” featured in the Spring/Summer 2026 issue, we make the case that expertise—not writing talent—is what qualifies someone to write a nonfiction book. We offer four concrete first steps to get aspiring authors started.
Entrepreneur to Author
with host Scott A. MacMillan
On The Entrepreneur to Author Podcast, produced by Grammar Factory Publishing, we reveal that, in nonfiction, the reader—not the author—is the main character. We also share the mindset shift we recommend to every client: stop writing “about something” and start writing “for someone.”
Beyond the Bestseller
with host Kelly Schuknecht
On Beyond the Bestseller, hosted by Kelly Schuknecht, a marketing consultant and author coach with nearly 20 years in publishing and thought leadership, we discussed what it was like editing hundreds of other people’s books and then coauthoring our own.
Pasadena Weekly
cover story by Jessica Koslow
In circulation for nearly 100 years, the Pasadena Weekly featured publishing professional Marisa Solis, with hometown roots in book writing traced to second grade. Also covered are her accomplishments and setbacks, including her experience surviving the Eaton Fire of 2025.
Cyrus Webb Presents
with host Cyrus Webb
On Cyrus Webb Presents—a Conversations LIVE! simulcast across Amazon Live, radio, and social platforms—we walked through one of our tools that exposes the gap between how authors picture their book and what they've actually written.
Author Insider
video interview with host Panio Gianopoulos
Panio Gianopoulos, cofounder and editorial director of The Next Big Idea Club, hosted us for a live Q&A. We made a strong case that in prescriptive nonfiction, the reader, not the author, is the true hero of the book.
Books Uplift
original article
In “Shift Your Mindset: Write a Book for Someone, Not about Something,” we encourage aspiring authors to center the target reader—rather than the topic—while writing and when making decisions about what makes it in the book. This shift can be the difference between a book that informs and one that transforms.
Rising Authors
with host Hussein Al-Baiaty
On the Rising Authors podcast, we explore why expert authors stall: procrastination, perfectionism, and the myth that a great idea is enough. Real progress means knowing your reader, building structure, and allowing an imperfect first draft—especially when writing during challenging times.
Kepler’s Literary Foundation
author talk moderated by Terri Givens
We were joined on the Kepler’s bookstore stage with author Terri Givens, who led us through candid conversations with the audience on overcoming imposter syndrome, why planning beats “just sit down and write,” realistic paths to publishing, why AI should never replace your authentic voice, and more..
